EdTech nano-MBA Marketing Specialist

About GLOBIS

Since its foundation in 1992, GLOBIS has fostered management ecosystems of people, capital, and knowledge. Today, the company is involved in a range of activities, from higher education and corporate training to venture capital. GLOBIS also operates the G1 Institute and the KIBOW Foundation, both non-profit organizations to promote creativity and innovation in society. The GLOBIS MBA and corporate training programs are offered both online and in-person across Japan, Shanghai, Singapore, Thailand and San Francisco. GLOBIS University is the proud home of Japan's No. 1 MBA and is rapidly growing to claim this title for all of Asia and the globe.

As education is undergoing a major transformation through technology, GLOBIS established the GLOBIS Digital Platform Division in 2016 in order to develop it into an Ed-Tech venture, and currently has more than 200 employees in the division. With the mission to “expand people’s horizons by creating the future of education," GLOBIS is committed to achieving its vision of becoming a leading global Ed-Tech company born in Japan.

One of our latest programs, nano-MBA, offers a mix of live online classes, video lectures, case studies and live group work. Students receive 0.5 academic credits towards the GLOBIS MBA upon completion of each nano-MBA course.

Responsibilities

• Plan and execute global and regional marketing campaigns spanning across digital, content, social, direct, influencer, and direct marketing channels
• Monitor and report on the performance of campaigns, assessing against goals (ROI and KPIs)
• Work closely with key collaborators to identify target customers and develop creative campaigns
• Collaborate with internal and external stakeholders (mainly: sales team, customer success team, vendors, and partner agencies) to reach team targets
• Create regional marketing strategies
• Organize key events, sponsorships, collaborations, and other initiatives to drive awareness and conversions
• Other tasks as required by the team

Qualifications

Required:

• Bachelor’s degree in any file
• Successful previous experience as a marketing professional
• Native or equivalent English proficiency with Japanese proficiency (JLPT N3 or higher)　*The following tests will be accepted as a substitute for the Japanese Language Proficiency Test (JLPT.) 
• Proven ability to drive the marketing funnel from awareness to purchase
• Proactive sales starter, highly driven and detail-oriented
• Ability to learn new skills quickly
• Data analytical skills, and experience with google analytics
• PPC and SEM campaign planning and execution
• At least 3 years of working experience
• Have a strong interest in GLOBIS business and GLOBIS WAY

Preferred:

• Experience working with marketing automation tools, Hubspot
• Experience working with Salesforce and Pardot
• Strong passion for the education, L&D, and technology solutions industries
• Working knowledge of the e-learning industry
• Regional market research skills
• Global marketing experience
• Strong design sense

Office Location

【Tokyo office】5-1 Niban-cho, Chiyoda-ku, Tokyo, Japan, 102-0084

Salary

• Salary depends on work experience, skills and abilities 
• Annual salary revision in July
• Profit-sharing (summer and winter, as per company rules and regulations)
• The annual salary is inclusive of premium wages for 45 hours of overtime work
  

Benefits

• Commutation expenses covered
• Health insurance, employment insurance, workers' accident compensation insurance, pension
• Stock-holdings system

Working hours

Flexible Working Hours (No core time)

Holidays

• Saturdays, Sundays, and holidays
• 20 paid holidays (can be rolled over to the following year for a maximum of 40 total days). During the 3-month probation period, a maximum of 5 days can be granted, calculated on a pro-rata basis from the start date.
• Annual holidays: New Year’s period (Dec 29-Jan 4), marriage leave, condolence leave, natural disaster leave, maternity leave, sabbatical (after 5 and 10 consecutive years with the company)

Self-development Support

• GLOBIS MBA partial subsidy*
  
• Short-term study abroad support*
• Self-development subsidy (max 200,000 JPY/year)
• Support for attending training courses required for work (all expenses covered by the company at the discretion of the department head)

*The employee is requested to repay the above mentioned support/subsidy for the following cases:

• Employee leaves GLOBIS not completing the programs. 
• Employee leaves GLOBIS during enrollment of the programs. 
• Employee leaves GLOBIS within two years after completing programs.

Approx. OTW

Avg. 10-20 hours per month (maximum allowed is 45 hrs/month)

Remote Work

While emphasizing real "places" that create good communities, corporate cultures, and relationships, we will also actively adopt online and remote working by using cutting-edge technology. Two days or more per week is recommended, but the policy and rule will be determined by the nature of the work of each department/team.

Department/Team

Department: GLOBIS Digital Platform 

Team: Business Development Team

Sample Schedule of a weekday

GLOBIS employees have flexible working hours and are allowed remote work. Depending on the department and other conditions, staff are asked to commute to the office 1-2 days/week. Typical working hours are 9:30-18:00, with a 1-hour lunch break and weekends (Sat, Sun) off.

Career Trajectory

Successful candidates are self-motivated but communicative with teammates, organized, and eager to both apply their skills and develop new ones. You will hold a key creative role in a small team, so your performance will need to be reliable and adaptable. This is an excellent opportunity for a creative-minded individual to develop their skills and engage audiences with content that will inspire positive change in society.

Screening Process

Application screening →First interview (HR) →Second interview (team leader) →Third interview (department head) →Fourth interview (HR head / Depending on the situation) 

*There may not be the 4th interview. 

*Candidates who do not meet the Japanese-Language Proficiency Test requirements may be required to take an online test arranged by GLOBIS during the screening process. 

*For non-Japanese nationality holders, please tell us your status of residence such as Engineer/Specialist in Humanities/International Services (ESI) and its expiry date.