Director of Marketing

マネーツリーは、「金融分野のデジタル・トランスフォーメーションを加速する包括的ソリューションを提供することにより、日本全体に永続的なポジティブな変化をもたらす」というミッションを掲げ、データとテクノロジーによって人々がよりよい金融サービスを活用できる社会を目指しています。

2025年8月には、三菱UFJ銀行（MUFG）グループの参画を受け、メガバンクの信頼性とフィンテックスタートアップの機動力を融合させた新たな成長フェーズに入り、国内唯一無二のポジションを確立。

金融データの所有者が自ら共有先を選択・管理できる「オープンバンキング」の先駆者として、私たちは今、第二の創業期を迎えています。

At Moneytree, we help people share their confidential financial information with trusted third parties. Our technology is used by major banks, accounting software companies and fintech companies in Japan. Key clients include Mizuho, SMBC, Mitsubishi UFJ Nicos, TKC and Yayoi, and our apps are used and trusted by millions of people around the world. We will give you the freedom and responsibility to do your greatest work. We will provide the best tools and trust you to use them effectively. We are flexible, supportive, meritocratic and expect you to grow as a professional.

In this role you will:

• Deeply understand target segments/audiences, creating an integrated communicationplan, spanning multiple markets and channels
• Define brand strategy and its relationship to wider company strategy
• Plan and conduct brand & media campaigns to improve perceptions, awareness and affinity
• Cultivate close relationships with key media and industry influencers
• Continuously evaluate trends, competitors, technology, perceptions ofthe company in market and company performance to inform internal decision making in product and strategy
• Secure our place at the most impactful events, industry awards and media opportunities, including preparation of applications, talking points, presentations, and other collateral
• Nurture your direct reports through mentoring, coaching and critical experience development
• Implement, manage and internally communicate performance metrics, acting on the results for maximum positive impact on brand awareness, customer acquisition and retention
• Maintain and further develop our library of brand marketing assets
• Energetically promote, and rally the company behind, the vision for the brand
• Prepare budgets, plan expenditure, analyze budget variance and initiate corrective action

We are looking for:

• An exceptional communicator in Japanese and English, with the ability to craft a compelling brand story and champion it to leadership, team members and partners
• An analytical and logical thinker, you are high performing, always seeking to improve results, and expert at working across teams and functions
• Minimum 10 years combined marketing, communications and/or business development experience, in consumer or enterprise technology businesses
• MBA, relevant advanced degree or related experience (bachelor’s degree minimally required)